Pinnacle Group – Strategic Branding & Business Growth Solutions

It’s an 8-week collaborative build-up where you get:

Business launch strategy

We'll guide you through Estie Starr's proven 10-step marketing plan to build strategic foundations. With weekly coaching support, you'll gain clarity, direction, and confidence.

Brand guide

We'll uncover your brand's core strengths, audience, message, and differentiators. Everything gets captured in a clear guide so you can grow boldly.

Complete visual identity

We create your visual identity during the coaching process, so it's built within the bigger picture. Logo, colors, typeface, and style guide designed with intention so your brand is stunning and strategic.

A print collateral for launch

Choose one professionally designed print asset—business card, post card, or promo card. Aligned with your brand strategy for a polished launch.

Action plan

Leave with a documented, tailored action plan so you can implement the strategy with confidence and keep growing your business.

You could go for standard branding, but

Striking visuals alone won’t build your business

Team up with us and get:

Strategic design

We design a brand that earns trust, attracts right-fit clients and drives growth.

Complete brand toolkit

In 8 weeks, get a full marketing and sales plan so you know how to promote, price, and sell with confidence.

Full-service experience

Your brand and marketing strategy are built in one place, so you don’t waste time bouncing between designers, copywriters, and strategists.

Collaborative process

You’re involved at every step to make sure your brand feels like you: authentic, aligned, and true to your values.

Proven expertise

With 8 years of hands-on experience and top-tier training, your brand is in trustworthy hands.

A passion partner

We care as much as you do. Enjoy collaboration, support, and commitment to your success.

I need more than visuals to build

Let’s talk

Real Feedback

From Real People

Natural Sense for Business and Marketing

Not only is Chavy one of my star certification students, she also has a natural sense for business and marketing that I seldom see today. She also genuinely cares about her clients and is committed to their success. I highly recommend that if you have the opportunity to work with Chavy, you should grab it.

Estie Starr

Incredible Talent

Chavy's marketing expertise is truly remarkable. She has an incredible talent for clarifying complex information and addressing the root of any problem. She understands and relates to the challenges small businesses face, and genuinely provides effective solutions! Her advice was instrumental in clarifying things that were really confusing for me.

C. Klinger, Keyframe Media

Natural Sense for Business and Marketing

Estie Starr

Incredible Talent

C. Klinger, Keyframe Media

Natural Sense for Business and Marketing

Estie Starr

Incredible Talent

C. Klinger, Keyframe Media

Natural Sense for Business and Marketing

Estie Starr

Incredible Talent

C. Klinger, Keyframe Media

Natural Sense for Business and Marketing

Estie Starr

It’s not guesswork.

In the 10-step marketing plan, you’ll learn to:

Map your vision

We'll uncover your three goals: what you want now, soon, and someday. Plus, we'll talk about that exciting vision that gets you up in the morning.

Uncover your why

We'll dig into the why of your business. What problem are you solving? Why does it matter? Those answers become the compass for every business decision.

Get to know your clients

No more guessing about your ideal clients. We'll get crystal clear on who they are, what keeps them up at night, and why your offer is best for them.

Build your brand

We'll craft your brand identity—from compelling messaging to striking visuals. You'll get your unique story, tagline, voice, logo, colors, and fonts all working together to communicate your value.

Conquer the market

We'll look at what others in your field are doing and find your sweet spot in the market. No more feeling like just another face in the crowd—you'll know exactly what makes you different so you can stand out for your clients.

Package your passion

We'll package your skills into services that your ideal clients want to buy. No more offers that fall flat, yours will be services people are ready to pay for.

Profit with purpose

No more pulling numbers out of thin air or undercharging. We'll set prices that reflect your value, feel good to say out loud, and attract the clients you’re after.

Set the experience

Every interaction with your business should feel intentional. We'll make sure your space (digital or physical) gives clients the right impression from the start.

Attract your clients

You'll get a custom promotional plan targeting your ideal clients. We'll match marketing tactics to your specific strengths and pinpoint tools that deliver results.

Clinch those deals

You'll learn exactly what to say during sales conversations, how to follow up without being pushy, and how to turn happy clients into your best marketing tool through referrals.

Map your vision

We'll uncover your three goals: what you want now, soon, and someday. Plus, we'll talk about that exciting vision that gets you up in the morning.

Uncover your why

We'll dig into the why of your business. What problem are you solving? Why does it matter? Those answers become the compass for every business decision.

Get to know your clients

No more guessing about your ideal clients. We'll get crystal clear on who they are, what keeps them up at night, and why your offer is best for them.

Build your brand

We'll craft your brand identity—from compelling messaging to striking visuals. You'll get your unique story, tagline, voice, logo, colors, and fonts all working together to communicate your value.

Conquer the market

Package your passion

We'll package your skills into services that your ideal clients want to buy. No more offers that fall flat, yours will be services people are ready to pay for.

Profit with purpose

No more pulling numbers out of thin air or undercharging. We'll set prices that reflect your value, feel good to say out loud, and attract the clients you’re after.

Set the experience

Every interaction with your business should feel intentional. We'll make sure your space (digital or physical) gives clients the right impression from the start.

Attract your clients

You'll get a custom promotional plan targeting your ideal clients. We'll match marketing tactics to your specific strengths and pinpoint tools that deliver results.

Clinch those deals

You'll learn exactly what to say during sales conversations, how to follow up without being pushy, and how to turn happy clients into your best marketing tool through referrals.

Stop guessing, start building

Let’s talk

The heart behind the smarts

Meet Mrs. Lipshutz, the partner in your business success:

After eight years of building memorable brands as a graphic designer, I noticed a pattern. Too many businesses were pouring time and money into their branding only to hit a dead end, frustrated and struggling to land clients.

Because a logo alone doesn’t launch a business.

Passionate about my client's growth, I set out for change. I zeroed in on marketing and brand strategy, equipping myself with the tools that drive business growth, and that's when Pinnacle and the Business Starter Kit were born. Through the Business Starter Kit, I guide you through a proven, step-by-step marketing plan that aligns your brand, strategy, and sales, together with a powerful visual identity. It’s where you go from second-guessing to success building.

Let’s talk